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Directions 2005
"Blueprint for the Next Decade"
Conference

April 19, 2005
Kuala Lumpur, Mandarin Oriental Hotel

April 12, 2005
Beijing, China
May 12, 2005
Seoul, Korea
April 15, 2005
Shanghai, China
May 17, 2005
Bangkok, Thailand
April 21, 2005
Singapore
May 17, 2005
Taipei, Taiwan
April 26, 2005
Manila, Philippines
May 19, 2005
Tokyo, Japan
April 28, 2005
Sydney, Australia
July 06, 2005
New Delhi, India
May 05, 2005
Auckland, New Zealand
July 08, 2005
Bangalore, India
 
IDC Malaysia Directions 2005
 
General Sessions
 
8:30 am Registration
  9:30 am IDC Introduction and Welcome
    Jason Phua
Senior Account Manager,IDC Malaysia, Indonesia, Philippines
  9:45 am Blueprint for the Next Decade
    Selinna Chin
Managing Director, IDC Malaysia, Indonesia and Philippines
      The technology industry is entering into a new period of growth, but major change and challenges lie ahead, as growth patterns will differ markedly from those we saw during the earlier expansion of the industry. Mobility. Globalization. Macroeconomics. Convergence. Security. Segmentation. These will be the key words. In the IDC scenario, the second half of the coming decade will be even more dynamic than the first. Yes, we have to take care of business in the short term, but at the same time we need a long term blueprint for successful strategies.
In this session, Ms. Chin will provide a blueprint of the landscape for the decade -- changes we might see coming and perhaps the ones we won't -- and set the stage for the rest of the sessions at Directions. During his presentation, he will offer answers to questions such as how far will wireless take us? How will embedded systems change the data centre? Where will IT demand migrate to? Will there be a new Internet? What do we need to be thinking about now in order to be ready for the next decade?
  10:15 am The Dynamic Enterprise: How It's Changing IT, and What to Do About It
   

Puni Rajah
Vice President, Research, IDC Asia/Pacific
      The nearly US$1 trillion enterprise IT market is in the midst of fundamental restructuring, driven by the need to better support - and integrate with - faster-moving business processes. Ms. Rajah will present IDC's blueprint for the next generation of enterprise IT: how major enterprise IT segments are consolidating and reshaping into a new group of killer platforms; how this promises to impact market leaders, their partners and their changing roster of competitors; and what strategies will be critical to win the hearts and minds of the changing community of IT buyers and influencers in the dynamic enterprise.
  10:45 am Networking Break
  11:00 am Software Licensing: Sowing The Seeds Of Value
    Wilvin Chee
Director, Software Research, IDC Asia/Pacific
      Increasingly, IDC is witnessing a fundamental shift in the way customers are perceiving the business value of software. In the past year, many software vendors have been seeking to incorporate changes to their licensing models in order to bridge the disconnect between perceived value and software cost. IDC expects this trend to continue well into this year and beyond. Inevitably, software vendors must make market-driven structural changes to their licensing models in order to sustain competitive advantage.

In this session, Mr. Chee will discuss the underlying causes of the shift, its impacts on the software ecosystem, and the dynamics driving the need for change. Analyzing on the back of IDC's most recent studies on the subject matter, he will also explore some next-generation licensing strategies that can better resonate with today's customers.

  11:30 am Datacenter Priorities: Where Will the Focus Be?
    Avneesh Saxena
Vice President, Computing Systems Research, IDC Asia/Pacific
      As the dust settles on the large-scale IT infrastructural investments made in the past years, users are now looking to rationalize their datacenters in the wake of the changing global environment. This will mean drawing-up new priorities that better align the IT strategy with the objectives of the business. Consolidation and integration of IT, better management and virtualization tools, tiered storage-network to cope with the complex storage needs, faster and more intelligent interconnects, stringent security, outsourcing to optimize cost, and utility computing are some of the areas that users will be diligently building into their IT plans. However, the importance of these initiatives will vary from one user to another. In this session, Mr. Saxena will touch upon the key areas of opportunity for vendors and their partners in the coming years.
  12:00 pm Lunch Buffet
  1:30 pm Track 1 : Information Technology
    Track 2 : Telecommunications
  3:00 pm Networking Break
  3.15 pm What's Hot, What's Not and Why
    Peter Hind
Manager, End User Programs, IDC South Pacific
      Mr. Hind will draw on data gathered from end user surveys conducted by IDC Asia/Pacific in 2004 to provide some country insights into technology adoption in this part of the world. He will also examine ICT areas including communications, software, servers, services and storage. In addition, he will position the adoption of these technologies against the business drivers, challenges and overall economic climate in the Asia/Pacific countries.
  3:45 pm ICT Opportunities in 2005
    Linus Lai
Research Director, IDC Malaysia
      As the finale for this conference, IDC will round up the year's performance by providing market-by-market coverage of vendor market share in 2004. Major hardware, software and IT services markets performances will be discussed in this presentation. In this session, Mr. Linus Lai will be presenting IDC's expectations and trends to look out for in 2005. He will discuss the current IT environment and the new challenges and issues facing technology users.
  4:15 pm IDC Closing Remarks
    Selinna Chin
Managing Director, IDC Malaysia, Indonesia and Philippines
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Lizah Aman
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Tel: +6 03 - 2169-7502
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Tel: +6 03 - 2169-7521
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