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'From Green IT' To 'IT for Green' – Moving Towards a Sustainable Society
IDC's Asia/ Pacific Intelligent Green Conference 2010

Conference

May 18, 2010
Kuala Lumpur, Malaysia
 
April 01, 2010
Mumbai, India
May 01, 2010
Bangkok, Thailand
April 20, 2010
Beijing, China
May 04, 2010
Hilton Hotel, Sydney, Australia
April 22, 2010
Shanghai, China
May 13, 2010
Singapore
April 27, 2010
Taipei, Taiwan
May 18, 2010
Kuala Lumpur, Malaysia
April 28, 2010
Seoul, Korea
May 25, 2010
Auckland, New Zealand
April 29, 2010
Hong Kong
 
 
IDC's Asia/ Pacific Intelligent Green Conference 2010
The Importance of GREEN
In today’s world, the 'Green' movement continues to polarize individuals, businesses and policy makers across the globe. The lack of clear direction across this spectrum correlates with the view that significant portions of Green projects do not deliver tangible returns. And when the economy takes a turn for the worse, those 'discretionary projects' get cancelled or put on hold due to increasing budget constraints – which is exactly what has happened over the past 12 months.

However, despite these economic pressures, climate change as a global issue is not going away – and with the Copenhagen meetings looming in December and new emission reduction targets likely to become more of a reality –increased pressure will be placed on organizations to reduce impact of their operations on the environment. Running in parallel to this, more progressive organizations in the Asia/Pacific region are beginning realize that objectives around environmental and economic sustainability can coexist, and in fact complement each other in many instances. The role that ICT can play in terms of fulfilling these objectives is becoming a lot clearer – as part of a better understanding of how the market is transitioning from the Green IT (mainly focusing on reducing the electricity consumption associated with the powering and cooling the existing IT infrastructure) to IT for Green (a more intelligent use of technology to reduce carbon emissions within the business process itself)
Evolution of GREEN
IDC expects the final and most important step of this market evolution to focus on what we call a 'Sustainable Society', which integrates all the underlying components, but takes the advantage of 'smart' technologies – particularly focused on buildings, transport systems and electricity grids to reduce the carbon footprint of the associated processes. We are seeing this being played out most prominently in the context of the wave of investments at the local government level as part of a drive to build 'Intelligent Cities' – a subsection of Intelligent Green and ultimately, the intersection between economic and environmental sustainability.

At Asia/ Pacific Intelligent Green Conference 2010: 'From Green IT' To 'IT for Green' – Moving Towards a Sustainable Society"

IDC and its partners will educate senior IT, technology, business and sustainability executives about the following:
  • How organizations have moved away from thinking about Green IT just in the context of the data center towards a broader view of environmental sustainability.
  • Findings of IDC's G20 ICT Sustainability Index – including country specific comparisons between Japan, Korea, China, India and Australia.
  • The impact of the Copenhagen meetings in December in terms of potential emissions targets and how these impact businesses in Asia/Pacific.
  • The impact of new legislation in the E-Waste space (e.g. the recently announced regulations in Australia which aims to see the collection for recycling of 75 to 80 percent of all IT equipment from organisations and households by 2020.
  • Who Should Attend?
    This event is designed for IT decision makers focusing on technology acquisition and implementation in the organization, to the line of business heads of key business functions like Sales, Marketing heads from non-vendor organizations.

    Attendee profiles will also include : CEOs, COOs, CFOs, MDs, Directors, VPs and Senior Managers, MIS Managers, Research & Development, Finance, and IT & Operations, other practicing professionals include IT Engineers, IT Administrators, Systems Architects/ Designers and Project Managers from some of these industries:
  • Pharmaceuticals & Chemicals
  • Medical & Healthcare
  • Banking & Finance
  • Insurance and Investment houses
  • Energy & Utilities
  • Government bodies and Associations
  • Travel & Transportation services
  • Warehousing & Logistics
  • Energy & Utilities
  • Engineering
  • FMCG
  • Services
  • Information & Communication Technology
  • Telecommunications & Media
  • How to register?
    Registration through IDC Circle only
     

    You can register for this event on the IDC Circle at www.IDCcircle.com on a complimentary basis (redemption of 150 IDC points) if you are a IT decision maker focusing on technology acquisition and implementation in the organization, or line of business heads of key business functions like Sales, Marketing, CRM heads from non-vendor organizations only otherwise a conference fee of S$500 applies. IDC reserves the right to decline any registration deemed inappropriate both online and on-site.

    • If you are not a member of the IDC Circle, please click here to become a member (membership is free) and register for this event.
    • If you are already a member of the IDC Circle, please click here to login and register for this event.

    For any registration queries, please contact Ms. Belinda Yap at email byap@idc.com or tel: +603-2169 7521.

    If you are a member of the press, please email Ms. Belinda Yap at email byap@idc.com instead.

    Our Sponsors/Partners
     
    Asia Regional Publication Partners
    NetworkWorldAsia     Enterprise Innovation
    Organized by
    IDC
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    Events Contact
    Belinda Yap
    Senior Executive, Events and Marketing Services
    Tel: +603-2169-7521
    Fax: +603-2163-5098

    Email:byap@idc.com
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