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IDC's Asia/Pacific Advanced Customer Care and Retention Conference 2009
"Building Quick Wins in an Economic Downturn - Harnessing IT for Customer Care & Retention"

Conference

Date: August 11, 2009

Venue : Shangri-La Hotel, Kuala Lumpur, Malaysia

 
Speaker from IDC
 
Claus Mortensen

Principal, Asia/Pacific Emerging Technologies Research, IDC Asia Pacific

 
Claus Mortensen is the Principal for IDC's Emerging Technology Advisory Services – including the Digital Marketplace & New Media program. He is based in IDC's Asia/Pacific headquarters in Hong Kong.
 
As a founding member of IDC's Emerging Technologies Council, Claus' main focus is to identify 'The Next Big Thing' in the ITC space as well as explore the impact of Web 2.0 and New Media in the Asian Digital Marketplace.
 
Claus was previously Research Manager in IDC's Asia/Pacific Telecommunications research program with more than 8 years of experience in the area.
 
Prior to joining IDC, Claus had extensive telecom research experience working as an analyst for Informa Telecoms Group in London and subsequently in Hong Kong, covering mobile telecoms in Europe and Asia. He also worked on and led various projects covering mobile data usage in Europe, mobile handset production and reverse logistics in China and Mobile Number Portability around the world.
 
Before becoming a telecoms analyst, Claus was a Legal Officer with the Danish telecoms regulator where he was in charge of the Danish public tenders for two TETRA radio networks and consulted on 2G and 3G tenders and auctions. He also worked on Danish and European Union regulatory reforms representing Denmark in European Union and ITU meetings.
 
Claus is often quoted in regional and local publications like Reuters, The Deal and Hong Kong and Singapore newspapers. He has also appeared on CNBC and Bloomberg TV.
 
Claus holds a Master's degree in Law from the University of Copenhagen, Denmark.
 
 
External Speakers
 
Markku Helin
Director, Solution Management, SAP Business Communications Management (SAP BCM)
 
Markku Helin is Director in Solution Management at SAP Business Communications Management (SAP BCM). He entered into contact center business in 1999 when Wicom Communications Ltd was founded. SAP acquired Wicom in 2007. In addition to contact centers and business applications, Markku has several years of experience from leading the service development of managed services at Fujitsu Services.
 
Markku’s special expertise are in communication enabled business processes, i.e. linking communication events with business transactions, thus improving the agility and efficiency of customer service throughout the organization.
 
 
Jon Farmer
CRM Lead, Asia Microsoft
 
Jon Farmer is the CRM Lead for Microsoft in Asia. Based in Singapore, Jon directs Microsoft’s marketing and business management for the Microsoft Dynamics CRM® product across the Asia region, including Australia/New Zealand, China, India, Japan, and SE Asia.
 
Jon joined Microsoft in May 2006 as a Global Senior Product Manager for Microsoft Dynamics CRM®, based at Microsoft headquarters in Redmond, WA. Before Microsoft, Jon lived in Southeast Asia where he built and marketed a Loyalty Management software solution for telecommunications and financial services organizations. In the early days of the CRM industry, Jon led worldwide product marketing at Clarify, a pioneer in the CRM field. Over his career, Jon has held management positions at BEA Systems, Netscape Communications and several internet “start-ups”. Jon earned his MBA from Fuqua School of Business, Duke University and a BA in History from UCLA.
 
 
Peter B Jakobsen
Director, Collaboration Marketing, Asia Pacific, Cisco
 
Peter heads the Collaboration Technology Solutions Marketing team for Asia Pac within Cisco Systems, this comprises the areas of Unified Communications, Business Video and Collaboration Software. Having lived in Singapore for 14 years Peter was previously the Managing Director for GN Netcom (Jabra) in Asia for close to seven years.
 
Prior to coming to Asia in 1995 as the Export Counselor at the Danish Embassy, Peter worked within a subsidiary of the Danish Networking Gear Manufacturer Olicom.
 
Peter was also a founding member of the CCAS (Contact Centre Association of Singapore) where he was the Vice Chairman until last year and spearheaded the creation of Telemarketing Guidelines for the Financial Industry in Singapore working with the Government and the Industry.
 
Chinmoy Roy
Delivery head for BCM, CRM, SD/MSD, Times of India
  • Transformational leadership in technology usage and automation in Media industry for Sales & Distribution and CRM.
  • Delivery head for BCM, CRM, SD/MSD in Times group of companies. Times group is the leader in the publishing business and an emerging leader in internet, music, retailing, multimedia and broadcast. Flagship brands: The Times of India – world’s largest circulating English Daily, The Economic Times – world’s second largest circulating English Business Daily.
  • 5 years of Core SAP experience in various modules. More than 12 years of IT experience mostly developing, deploying and delivering applications related to Marketing, Sales & Distribution, CRM.
 
 
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Events Contact
Belinda Yap
Senior Executive, Events and Marketing Services
Tel: +603-2169-7521
Fax: +603-2163-5098

Email:byap@idc.com

 
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